The kids say it best. Read more of these amazing stories here.

Our kids — our champions


Remarkable stories of courage, hope and healing unfold at Children's Wisconsin every day. You become an integral part of our story when you participate and fundraise in Briggs & Al’s Run & Walk.

The money raised over the course of this event's 45-year legacy — totaling more than $22 million — directly impacts the care we provide and helps us give kids the best in every way possible. Thank you for helping us help kids.

Al McGuire, Marquette University's former basketball coach & founder of Briggs & Al’s Run & Walk.

Al McGuire’s legacy

The man who started it all

Briggs & Al’s Run & Walk doesn’t just belong to Children’s; it belongs to us all and we each take something unique from it. But there will always be a part of the event that is special to Marquette University because the event was founded by — and is named for — the late Al McGuire, the school’s former basketball coach.

Over 40 years ago, the legendary coach organized the first “Al’s Run” in support of Children’s with proceeds going to the prosthetic limb bank. McGuire was the figurehead and organizer of the event for 15 years and when he retired from the event, he had turned it into one of the largest and most successful races in the Midwest. We often hear from people who tell us their grandparents and parents ran in early Al’s Run races.

Today, Briggs & Al's Run & Walk is a wonderful experience for the kids and a remarkable legacy for Al McGuire.