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Phone: (414) 266-1520
Mailing address:
Children's Wisconsin Foundation
M.S. 3050, P.O. Box 1997
Milwaukee, WI 53201

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Our corporate sponsors are a vital part of the Briggs & Al's Run & Walk story. We simply could not do this without them. A special thank you goes to Briggs & Stratton – our title sponsor for more than 20 years, and a company that walks the walk with an impressive team turnout and impactful fundraising. ATC, Marquette University and TRICOM have also provided invaluable support through sponsorship, team participation and fundraising for numerous years, and we are deeply grateful.

How do sponsorships benefit corporations and organizations?

  • Sponsors' names are aligned with one of the nation's largest independent run/walks, a highly valued and high-profile Milwaukee event, and a world-class pediatric hospital – ranked in more areas than any other children’s hospital in the state through the U.S News & World Report.
  • As a signature event for Children's, Briggs & Al's Run & Walk – with its sponsors – is promoted throughout the community and state with a comprehensive awareness campaign, including print, TV, radio and online advertising. This year, given the nature of the virtual event landscape, there will be an increased digital footprint.
  • Each year, thousands of people participate in the event, all of them wearing t-shirts bearing sponsor logos, and receiving collateral bearing sponsor information.
  • We offer a range of sponsorship options to fit individual company needs. For more information on sponsoring this event, please email

Check out our sponsors here!

For more information on sponsoring this event, please email

Interested in entertaining our participants along the route? Cheer, sing, and dance for thousands of participants as they run, walk and roll down Wisconsin Avenue to the finish line! With your help, we will continue to make a difference by helping kids lead healthier lives. All members of your group who perform at the event will receive a free Briggs & Al’s Run & Walk t-shirt.











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