Event Information

This year's event takes place on Saturday, September 16, 2017. Briggs & Al's Run & Walk is a Milwaukee tradition and a critical fundraiser for Children's Hospital of Wisconsin. For 40 years, thousands of people have come together to walk or run in support of a child they love, connect with our mission and celebrate the kids we serve. 100% of the funds raised by participants directly support programs and services that prevent and ease the suffering of children.

This fun and inspirational event kicks off with start line entertainment on the Marquette University campus and follows Wisconsin Avenue downtown, ending at the Summerfest grounds with a finish line celebration.

View fees and register online

Register in-person on Saturday, Sept. 9

Register in person at any of the following Boston Store locations on Saturday, September 9th from 10 a.m. to 4 p.m.:

  • Bayshore - 5701 N Lydell Avenue Glendale, WI 53217
  • Mayfair - 2400 N Mayfair Road Milwaukee, WI 53226
  • Southridge - 5300 S 76th St, Greendale, WI 53129

Register in-person on Thursday, Sept. 14 and Friday, Sept 15

Register in person at the Children's Hospital of Wisconsin Corporate Center lobby from 9 a.m. to noon:

999 N. 92nd Street
Wauwatosa, WI 53226

Register in-person the day of the event (Saturday, Sept. 16)

In-person registration begins at 8 a.m. at the registration tent. The tent is located near the start line on 16th Street & Wisconsin Avenue, in front of the Alumni Memorial Union. Please note: there are additional registration fees if you chose to register at the event so we recommend registering prior to the event.

Saturday, September 16, 2017

Start/finish line
The run and walk starts at 12th Street and Wisconsin Avenue on the Marquette University campus and ends at Maier Festival Park (Summerfest grounds).

Start times
Wheelchair start: 10:15 a.m.
Runner mass start: 10:30 a.m.
Elite runners line up at the front of the pack. All other runners, line up according to your estimated pace.
Walkers start: Immediately following runners

Wheelchair route: 8k
Runner route: 8k
Walker route: 3 mile or 5 mile options

Free parking is available for event participants on a first-come, first-served basis in lots P and H outside Maier Festival Park (Summerfest grounds). Enter these lots from Erie Street.

Start line shuttle service

A free shuttle service transports participants parked at Maier Festival Park south gate to the start line. Service begins at 7:30 a.m. and continues until 9:45 a.m. A wheelchair-accessible shuttle bus is available.
Note: Participants are responsible for their own transportation after the event.

Briggs & Al's Run & Walk is a large event, with thousands of people turning out in support of kids. We do our best to make sure all runners and walkers are transported safely from the Summerfest grounds to the start line. Every year, our free shuttle bus service takes about 7,000 people to the start line festivities. Please be understanding of any wait times you may experience.

MCTS Freeway Flyer

Freeway flyer service begins at 8:30am and runs every 15 minutes until 9:30am from State Fair Park-Ride Lot.  Flyers will take riders to the event at 16th & Wisconsin.  Return service begins at 12:30 pm from the South Gate near the Marcus Amphitheater at the Summerfest grounds. Buses run approximately every 15 minutes between 12:30pm and 1:30pm. Please visit the MCTS website for more information and fees. Please note: If there is an event taking place at State Fair, there may be a additional charge to park in the lot.

It is because of the many wonderful teams that support children through Briggs & Al's Run & Walk each year that we have been able to contribute so much to the care of kids. Our committed families and corporate teams know that registration fees cover the cost of the event — fundraising helps provide care to kids. We are deeply grateful to all our teams and encourage you to form your own to make the difference in the life of a child. Download our Team Captain Guidebook here!


1. Choose a team name.

2. Register as the team captain.
Register online by choosing "form a team" from the three options. Once you have created your team, email friends & family thru your participant center asking them to join you.

3. Set a fundraising goal.
Last year's top fundraising team, Tricom, raised more than $37,000. Aim high and communicate your goal to team members.

4. Recruit team members.
Invite family, friends and co-workers to join your team. Team Briggs had 358 team members in 2016.

5. Submit team t-shirt design by Wednesday, Aug. 30 at 5 p.m.
Teams with 10 or more members qualify to have their own team design printed on the back of their event t-shirt free of charge. Your artwork MUST be received by Wednesday, Aug. 30 at 5 p.m. Send your artwork to alsrunbackprint@chw.org and include your team name in the email subject line. Artwork must meet the following guidelines:

  • Black-and-white (no color) electronic artwork only. (PDF, TIFF or JPEG; minimum resolution of 200 dpi)
  • Maximum imprint area is 9 inches wide by 11 inches high for teams with a mix of adults and children. Adult-only teams have a maximum imprint area of 12 inches by 12 inches.
  • Toddler shirts (size 2-4) are not customized

NOTE: Some of you will have people join your team after Wednesday, Aug. 30 at 5 p.m. Those team members will need to pick up their t-shirt without the team design on the back on race day at the Registration Tent. We are sorry, we can't make any exceptions due to printer guidelines. No teams will be able to be formed after the team deadline.

Any run and walk participant registering after Wednesday, Aug. 30 at 5 p.m. will be able to pick up their event t-shirt at the Registration Table on 16th Street and Wisconsin Avenue on the morning of the event.

6. Pick up team race packets.
Team race packets are available to team captains for pick up at the Children's Hospital of Wisconsin warehouse (6740 W. Washington St. West Allis, WI 53214). This location is just east of 70th Street between I-94 and W. Greenfield Ave.

Pick up times:
Friday, September 8 from noon to 6 p.m.
Saturday, September 9 from 9 a.m. to 1 p.m.
Team race packets must be picked up during those times.

If you are not able to pick up your packets during this time or do not live in the Milwaukee area, please plan to pick up your race packet(s) on the day of the event at the Information Tent on 16th Street and Wisconsin Avenue.

5. Fundraise.
The teams that support our kids through Briggs & Al's Run & Walk are a lifeline for the children we serve; 100% of the funds you raise go directly to fund care for kids. We ask all team members to raise at least $100. Registration fees cover the cost of the event; it's your fundraising that helps provide care to kids!

We appreciate every single donor, and their efforts in raising money for the kids. As a reminder and in all cases, individual donors must direct their contributions to programs or services. Team captains may suggest an area of support, but the decision to direct is based on the individual donor’s decision. For example, if an individual participant specifically directs their gift to the NICU, that particular gift will go the NICU, not the Herma Heart Center. Once a donor’s funds are accepted and designated according to their wishes, we cannot go back and redirect them to another purpose.

We encourage you to come early to the start line and soak up the atmosphere; we make a fuss of the kids and celebrate our fundraisers. Champions enjoy a special Champs breakfast and all kids enjoy seeing Star Wars characters and Disney princesses in the crowd.

Every year, we notice many of our family teams sticking around long after they cross the finish line, enjoying the lakefront, entertainment and the camaraderie. We think they've discovered Milwaukee's best event and venue for family reunions!

Maier Festival Park (Summerfest grounds) provides all the amenities and a fabulous location, while we provide family-based entertainment, nationally known music acts, kids' activities, the Health and Fitness Fair and more.

Thank you to our Race Scoring Sponsor:



Medals are awarded to the top three finishers overall in male and female run and the top three finishers in the following men's and women's age categories. Medals will be mailed post-race.

Age categories:

  • 18 and younger
  • 19-24 years
  • 25-29 years
  • 30-34 years
  • 35-39 years
  • 40-44 years
  • 45-49 years
  • 50-54 years
  • 55-59 years
  • 60-64 years
  • 65-69 years
  • 70-74 years
  • 75-79 years
  • 80 and older


View results for the 2017 Briggs & Al's Run & Walk by:

We can't thank all of our fundraisers enough — every dollar makes a difference to the kids we care for.

Our current top individual fundraisers for 2017:

  1 -  $1000 Self Donor Sarah Oberhofer ($6,825.00)
  2 -  $1000 Self Donor Russell Pickhard ($6,070.00)
  3 -  $1000 Self Donor Scott Richardson ($5,415.00)
  4 -  $1000 Self Donor Brad Markvart ($5,210.00)
  5 -  $1000 Self Donor Kristin Cook ($4,900.00)
  6 -  $1000 Self Donor Sharon Nejedlo ($4,415.00)
  7 -  $1000 Doug Brusse ($3,648.02)
  8 -  $1000 Tammy Brusse ($3,098.00)
  9 -  $1000 Kellan Kleczewski ($3,010.00)
  10 -  $1000 Self Donor Marguerite Houser ($2,360.00)

Our current top team fundraisers for 2017:

  1 -  $10,000 Team GS ($27,590.74)
  2 -  $10,000 Tricom ($27,254.77)
  3 -  $10,000 Rally for Aly ($19,461.00)
  4 -  $10,000 Team Briggs ($12,115.00)
  5 -  $5000 Brian's Team ($8,225.00)
  6 -  $5000 Branda's Buddies ($7,681.02)
  7 -  $5000 Team Kellan ($6,686.00)
  8 -  $5000 Team Maxwell Z. Richardson ($6,515.00)
  9 -  $5000 Brad's Squad ($6,490.00)
  10 -  $5000 DOMination ($6,075.00)


 Over 16,000 people take part each year.